What to Include in a Signboard Quote Brief
Use this practical checklist to send the site photos, dimensions, wording, artwork and access details needed for a signboard quotation.
A message such as 'I need one shop sign, how much?' is enough to start a conversation, but it is not enough for an accurate quotation. The supplier still cannot see the wall, the access, the wording or whether lighting is involved.
Three useful photos and a short labelled list usually explain more than a long chat. This guide shows exactly what to send.
A useful signboard quote brief should identify the location, sign type, intended use, approximate dimensions, quantity, exact wording, logo or artwork status, lighting needs, required date, postcode and whether installation needs to be considered. Add a wide photo, close view and side view of the proposed area. Material, structure, access, electrical work, installation, approvals, timing and price still depend on the actual job and site.
What matters most
- Send one wide photo, one close photo and one side view of the proposed sign area.
- Label every approximate width and height with its unit, and separate each sign location.
- Provide the exact wording as editable text and state what logo or artwork file you have.
- Mention lighting, installation, access restrictions and the required date as separate items.
Why a complete signboard brief matters
Two signs with the same width can require different materials, structures, lighting and installation access. A clear brief helps the supplier identify the real scope before quoting and highlights details that still need a site check.
You do not need to know every technical term. Start with what the sign needs to do, where it will go and what information must appear.
Record the location, purpose and clear site photos
State whether the sign is for a shopfront, reception, office, factory, counter or event; whether it is indoors or outdoors; and whether it is for branding, directions, safety information, opening hours or promotion. Include the address or postcode when collection, delivery, survey or installation may matter. Seri Jadi's physical shop is in Sungai Petani; arrangements for another location are confirmed per job.
Photos support an initial review but do not replace a site check when one is required. Avoid dark or heavily cropped images because the surrounding area helps reveal access, proportions and obstructions.
- One wide photo showing the whole wall, frontage or surrounding area.
- One close photo showing the proposed sign position.
- A side-angle photo when wall depth, an awning or the mounting surface matters.
- Any existing sign, frame, wiring point, pipe, column or obstruction.
Provide approximate dimensions and the sign format
Give the available width and height and label the unit clearly: millimetres, centimetres, metres or feet. For an existing frame, record both the outer frame size and the visible panel area. Mark measurements as approximate until they are checked for production.
If you know the preferred format, mention it. If not, send two or three reference images and explain what you like about them. References provide direction; they are not permission to copy another company's protected design.
- Flat acrylic or printed panel.
- Dimensional or 3D lettering.
- Lightbox or another illuminated format.
- Directional, safety or wayfinding sign.
- Reception logo or wall display.
Send exact wording and explain the artwork status
Send the wording as editable text instead of only inside a screenshot. Check the business name, spelling, language, phone number, website, unit number, arrow direction, capitalisation and punctuation before approving the final artwork.
State whether you have print-ready vector artwork, a PDF, AI, EPS or SVG logo file, a high-resolution image, an old sample, a rough sketch or wording only. Seri Jadi provides practical artwork support mainly for products it prints or produces. The quotation should confirm the artwork scope, proof process, revision allowance and any source-file requirement.
Describe material, finish, lighting and electrical needs
Mention preferences for colour, surface finish, thickness, lighting or appearance. If you are unsure, describe the environment and desired result instead of guessing a material. For example, noting that an outdoor shop sign faces afternoon sun is more useful than naming a material without knowing whether it suits the site.
For an illuminated sign, explain whether lighting is required, whether a usable power point or existing wiring is nearby, and whether landlord or building-management approval may apply. Do not assume electrical work, access equipment, structural work or authority approval is included; the available scope must be confirmed for the site.
State the date, quantity, access and installation request
Share the required date as a requirement to be checked, not a confirmed completion promise. Mention the opening or event date, floor level, permitted working hours, parking, loading access and building-management procedures.
List each sign size and location separately and state the quantity. Ask for installation to be considered when needed. Production timing, installation, equipment and access depend on the confirmed design, material and site conditions.
- Location and approximate size for each sign.
- Quantity for each size or location.
- Whether lighting is required.
- Whether installation should be included for review.
- Any ladder, lift, scaffold or restricted-access consideration.
Copy-and-send signboard quotation checklist
Copy this checklist into your WhatsApp enquiry and fill in each relevant line. Attach the site photos and available artwork files separately.
- Site or postcode; indoor or outdoor; sign purpose.
- Preferred sign type or visual reference.
- Approximate width, height and unit; quantity.
- Exact wording and language; logo or artwork available.
- Lighting required; installation to be considered.
- Required date; access or building restrictions.
- Photos attached: wide view, close view and side view.
Check the scope before accepting the quotation
Check that the quotation or approval process clearly identifies the sign description, quantity, final dimensions, material, finish, artwork and proof scope, lighting or electrical work, installation, access equipment, site work, price, timing, payment and approval conditions.
Anything not written down should be confirmed before work begins.
Frequently asked questions
Can I request a signboard quote using photos?
Yes. Send a wide view, close view, side view, approximate measurements, postcode and the result you want. The team will confirm whether the photos are enough for a quotation or whether further measurements or a site check are needed.
Do I need finished artwork before asking for a quote?
No. State whether you have vector artwork, an image, an old sample, a rough sketch or wording only. The quotation should confirm what artwork support and proofing are included.
Is signboard installation automatically included?
No. Ask for installation to be considered and provide the address, photos, height and access information. The available installation and access scope is confirmed for the individual job.
Sources consulted
Sources support the general guidance; the final choice still depends on the actual job.
Send Seri Jadi the location, site photos, approximate size, quantity, exact wording, artwork status, lighting need, required date and postcode through the contact or WhatsApp route. The team will confirm what else is needed before quoting.
WhatsApp 010-451 8088